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The 3D holographic projection system launched a few months ago on the market by Emmegi Sistemi di Comunicazione is earning noticeable appreciation from the market. The well-known sports   brand Freddy used the system on the occasion of the presentation of the Spring/Summer collection to their international suppliers in Via Tortona in Milan.

Freddy is an innovative brand and decided to be distinguished also on this occasion using a high spectacular technology like EyeDream 3D, that left everyone speechless. For the first time Freddy   chose to present its collection through real and virtual, real models and 3D holographic reproductions were on the catwalk, animating clothes and accessories of the brand in an unique way.



The holographic system EyeDream 3D allows you to realize high definition images with a strong visual appeal to the point of seeming real and permitted the presenters to interact in real time with the models’ holograms of the collection, showing every particular of the proposed garments and valorising the technical, aesthetic and performance characteristics.